Impact:
Customers search - and find someone else.
Cause:
No local SEO.
No Google Business presence.
Slow load times.
Signal:
46% of searches are local
Users leave after ~3s
Your Complete Digital Marketing Partner
Modern websites, local visibility, and ongoing optimization-built for the AI age.
Stop managing your digital presence. Start using it to grow your business. We handle everything: website performance, Google visibility, local search optimization, and ongoing growth-all powered by our proprietary technology framework.
System Diagnostics
Is your digital presence holding you back?
Impact:
Managing tech instead of growing your business.
Cause:
Constant updates. Plugin conflicts. Security patches.
Signal:
Slow performance
Higher maintenance cost
Impact:
Your presence stops improving.
Cause:
No monitoring. No optimisation. No strategy.
Signal:
Competitors overtake
Impact:
Paid clicks don't convert.
Cause:
Slow site. Unclear messaging. Poor experience.
Signal:
Ad spend leakage
What We Do
Complete Digital Partnership
We don't just build websites. We become your digital growth partner.
PageSpeed Score
100
Typical Load Time
Under 1 second
Local Visibility Improvement
3x
BUILD
Purpose:
Make your website load instantly and feel effortless to use.
Method:
- Convert WordPress → Astro
- Remove plugin dependency
- Pre-optimise for search
Outcome:
Fast, secure, low-maintenance performance.
OPTIMISE
Purpose:
Get found by the right people in the right place at the right time.
Method:
- Set up Google Business Profile
- Structure local SEO
- Build review systems
Outcome:
Visible, trusted, and ranking where it counts.
GROW
Purpose:
Keep your digital presence performing and improving month after month.
Method:
- Monitor performance data
- Quarterly strategy reviews
- Continuous optimisation
Outcome:
A digital partner, not a one-off project.
Who We Work With
Structured for Growing Businesses
△ Trade-Led Businesses
Plumbing, electrical, building and related trades
Built to support lead-driven trade workflows - including Checkatrade integration, "near me" visibility, and review systems.
- Conversion-focused website structure
- Checkatrade & directory optimisation
- Local "near me" search visibility
- Integrated review and lead capture systems
○ Location-Led Businesses
Retail, hospitality and local services
Designed to connect location-dependent businesses with the people already looking for them in their area.
- Complete local presence structure
- Google Business optimisation
- Community and event visibility
- Seasonal campaign support
Under the Hood
Built to Stay Out of Your Way
No updates to run. No crashes to fix. No web guy needed. Just a site that works.
It won't go down
No server to crash. No database to fail. Your site is ready before anyone visits - so it loads instantly and never lets a customer down at the wrong moment.
<1s typical load time
Zero maintenance overhead
Search engines understand it
Built so search engines and AI tools can read every page clearly. When someone searches for what you do, your site gives the right answer - not a confusing jumble of code.
Everyone can use it
Works on any device, any browser, for any customer - including those with accessibility needs. Built correctly from day one, not adjusted afterwards.
Much harder to attack
No login pages to attack. No plugins to exploit. No database to breach. The way it's built removes the security risks that affect most websites before they even launch.
You won't outgrow it
No updates to chase. No subscription plugins expiring. Built on open standards that will still work properly in ten years - without needing anyone to touch it.
Speed You Can Measure
This website. Our framework. Your results.
We practice what we preach. Every number below is live - from the site you're looking at right now.
These scores measure how fast your site loads, how easily customers can find you, and how reliably it works.
<1s
Load Time
98
Speed Score
100
Search Visibility
100
Ease of Use
Built for real customers - not just technical checklists.
Built to the highest standards
- 98 PageSpeed
Mobile - ✓ WCAG 2.1
AA Compliant - 🔒 SSL
Secure - ✓ GDPR
Ready - G Google
Verified - 100 Lighthouse
SEO
How It Works
A simple, structured path - from launch to long-term growth.
You don't need to figure out the tech. We guide you from a strong start to steady growth.
FOUNDATION
Purpose:
We build the platform your business runs on.
Includes:
- ○Fast, modern website
- ○Google Business Profile setup
- ○Local SEO essentials
- ○Built-in security
- ○Mobile-ready from day one
- ○Clear contact & enquiry paths
Best for:
New businesses or WordPress migrations.
TRADE FOCUS
Purpose:
We shape your presence around how local work is actually won.
Includes:
- △Simple 5-page structure
- △Checkatrade profile optimisation
- △"Near me" visibility
- △Review generation system
- △Before & after galleries
- △Service area targeting
Best for:
Trades who rely on consistent local leads.
ONGOING GROWTH
Purpose:
Once your foundation is live, we'll help it improve month after month.
Includes:
- □Monthly performance monitoring
- □Quarterly strategy reviews
- □Content improvements
- □Search visibility tracking
- □Priority support
- □Continuous optimisation
Best for:
Established businesses ready to grow steadily.
How It Works
A clear path from first launch to long-term growth.
01
Discover
We start by understanding your business and what you're trying to achieve. No pressure. Just a simple conversation.
02
Strategy
Together, we map out a clear plan - what to build, how to grow, and where to focus first.
03
Build
We build your digital presence using our framework - fast, clear, and built to last.
04
Optimise
We make sure people can find you - on Google, locally, and where it matters most.
05
Grow
We stay with you - helping your presence improve month after month.
Trusted by Growing Businesses Across Shepway
"Cognate transformed our online presence. We went from constant WordPress headaches to a site that just works-and works fast. More importantly, we're actually getting found now."
"The speed difference is remarkable. Our visitors notice. Google noticed. Our business grew. And we haven't touched the site in months-it just performs."
TuffTempo Records: 32 years of music history, modernized for the AI age. Link to case study
Choose the right starting point.
Every business is different. We create solutions tailored to your needs and growth stage.
Foundation
£1,200 - £1,800
Perfect for getting started
- Modern website (5-7 pages)
- Google Business Profile setup
- Basic local SEO
- 3 months support
- One-time payment
Best for: New sites, WordPress migrations
Get StartedTrade Pro
£1,500 + £400/month
Built for trade businesses
- Everything in Foundation
- Checkatrade optimisation
- Review generation system
- Service area targeting
- Ongoing optimisation
Best for: Plumbers, electricians, builders, trades
Get StartedGrowth Partner
£2,000 + £600/month
Complete partnership
- Everything in Foundation
- Advanced local SEO
- Monthly performance reviews
- Content optimisation
- Quarterly strategy sessions
- Priority support
Best for: Established businesses wanting continuous growth
Get StartedNot sure where to start? We'll guide you. No pressure.
Serving Shepway & Kent
Based in Hythe, we understand local businesses because we're part of the community we serve.
Coverage: Hythe, Folkestone, Romney Marsh, New Romney, Sandgate, Cheriton - and across Kent.
We work with businesses across the UK, but local clients benefit from a more personal, hands-on approach.
Common Questions
Questions, answered simply.
How long does it take?
Most projects go live within 2-3 weeks. If you're moving from WordPress, it's often quicker.
Do I need technical knowledge?
Not at all. You focus on your business - we handle the tech.
What if I already have a website?
No problem. We can move your content, keep your rankings, and upgrade your site - usually with no downtime.
Can you help with Google rankings?
Yes. Local SEO is a big part of what we do - helping the right people find you at the right time.
Do you offer ongoing support?
Absolutely. From light support to full partnership - we're here when you need us.
What about Checkatrade?
If you're in the trades, we help optimise your Checkatrade profile so it brings in more leads.
Ready for a website that actually helps your business?
Your website should bring in work - not create more of it. Let's build something that brings you the right work.
- ✓ Free first chat
- ✓ No obligation
- ✓ Clear pricing
- ✓ Based in Hythe
- ✓ No pressure